James Murgatroyd

James is an Edmonton web designer, developer, digital strategist, and owner of Holler Digital a digital marketing consultancy focused on solving complex business problems with strategy, technology & design​ for global clients.

What’s the Point of WordPress Security Plugins If You’re Not Updating Them?

You’ve got a WordPress security plugin installed – great. But if it’s been months since you updated it (or worse, years), your website is more vulnerable than you might think. At Holler Digital, we see this all the time: business owners feeling confident because they’ve checked the “security” box with a plugin. But in reality? […]

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7 Ways to Improve Your Donation Page and Raise More Funds

Your donation page is more than just a form, it’s the moment of truth. A cluttered, slow, or confusing experience can turn generosity into hesitation. These 7 proven tips will help you simplify, streamline, and supercharge your donation page to raise more for your cause. At Holler Digital, we’ve seen firsthand how powerful a well-optimized

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Web Design Tip: Why Social Links Don’t Belong in Your Website Header

You worked hard to funnel people to your website so don’t send them straight back to the distraction zone.   Placing social media links in your website header might seem like a smart web design move to boost visibility, but it’s actually like hanging a giant, flashing exit sign at the top of every page.

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Baking SEO Into Your Website Architecture: Why Search Strategy Starts with the Sitemap

If you’re waiting until after your website is built to think about SEO, you’re already behind. At Holler Digital, we don’t treat SEO as an afterthought, it’s an essential part of the foundation. That means before a single pixel is designed or a line of code is written, we’re already laying the groundwork for visibility,

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How Engagement Makes the Difference

Why AI Content Alone Falls Short, and How Engagement Makes the Difference

With the growing availability of AI content-generation tools, many businesses have turned to automation to keep their websites full of fresh articles and blogs. But while AI can produce large volumes of content quickly, it often misses the crucial ingredient that sets truly successful content apart: meaningful engagement. Without a thoughtful approach to how readers

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The 20-Second Gut Test: How We Discover Your Design Style Without Overthinking It

When it comes to designing a website, one of the biggest challenges isn’t writing code or crafting copy, it’s understanding your visual taste. That’s where our 20-Second Gut Test comes in. This short but powerful design exercise is part of our UI design process, and it’s surprisingly effective. It helps us quickly capture your aesthetic

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