James Murgatroyd

James Murgatroyd serves as the founder and Chief Digital Strategist at Holler Digital, an Edmonton-based web design and development agency known for combining strategic insight with clean design and reliable technology. With over 25 years of industry experience, James brings clarity and depth to every project. Beyond the digital world, he’s a devoted husband and father, passionate about coffee and music.

Why Having a Plan Before You Build Anything is Essential

Why Having a Plan Is Essential: The Importance of Website Discovery

If you’re planning to redesign your website, it can be tempting to dive straight into the visuals—layouts, colours, typography, and inspiration boards. But skipping the strategy phase is like building a house without blueprints. It might look nice, but behind the walls? Chaos. That’s where website discovery comes in. A discovery phase is the foundation

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Website Performance is vital to a healthy website

How to Optimize Your WordPress Website for Speed and Growth

Your website might look great, but if it’s slow, you’re losing more than just seconds—you’re losing users, visibility, and trust. At Holler Digital, we believe performance is a critical part of your digital strategy, not just a technical afterthought. In this guide, you’ll learn how to make your WordPress website faster, smarter, and more effective

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