$5,000 might sound like a lot—or not nearly enough—depending on your past experiences with web design. Some folks expect the Mona Lisa with built-in AI chat, others expect a website that loads faster than light. But for most growing businesses, $5K hits the sweet spot between DIY and enterprise.
So… what does a $5K website actually include? And more importantly, what makes it a smart investment?
Let’s break it down.
1. Discovery & Strategy (10–15%)
Before we even start designing, we get clear on why the site exists and what it needs to do. Otherwise, we’re just guessing—and guessing isn’t a strategy.
You get:
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A discovery session to uncover your goals and audience
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A sitemap and basic content strategy—mapped out with both user flow and SEO in mind.
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A review of what your competitors are doing (and how to do it better)
Value: $600–$1200
Benefit: You get a site with purpose, not just pages.
2. Design & User Experience (20–30%)
This is where the magic starts. Your website isn’t just a digital brochure—it’s your brand’s first impression. We design for both beauty and brains.
You get:
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A custom homepage design and templates for key pages
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Mobile-first responsive design
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An intuitive layout that guides visitors toward action
Value: $2,000–$2,500
Benefit: A strategic design that builds trust and converts visitors into leads.
3. Development & Build (40–50%)
Now we bring the design to life using WordPress (or your preferred CMS). This is where pixels become a functioning, high-performance website.
You get:
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A fully developed site with 3–5 core pages
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Built-in blog, contact forms, and CRM basic integrations
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Fast load times, clean code, and responsive behavior
Value: $1,000–$1,500
Benefit: A site that works hard behind the scenes and scales with your business.
4. Content Setup & SEO Essentials (10–15%)
A good website tells your story, but it also has to tell Google what you’re all about. We make sure you’re covered on both fronts.
You get:
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Help loading in your content (up to 5 pages)
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On-page SEO: title tags, metadata, headings, alt text
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Basic technical SEO setup: XML sitemap, redirects, SSL, and more
Value: $500–$750
Benefit: A site that’s ready to be found—not buried on page 10 of Google.
5. QA, Training & Launch (5–10%)
No loose ends here. Before we go live, we test the site, give you a tour, and make sure you’re confident managing it.
You get:
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Cross-browser and mobile testing
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Basic WordPress training or walkthrough
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A smooth launch process (yes, we triple-check everything)
Value: $250–$500
Benefit: A worry-free launch and the knowledge to make updates without calling us for every comma.
6. But Wait—How Will People Find It?
Here’s the thing no one tells you: even the best website can’t succeed in a vacuum. Once your site is live, you need a way to get traffic to it.
Launching a site without a traffic plan is like throwing a party and forgetting to send the invites.
After launch, you’ll need a strategy to bring in visitors:
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SEO to rank on search engines
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Digital ads to get immediate traffic
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Social media to keep your audience engaged
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Email marketing to nurture leads
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Content marketing to build authority and grow your audience over time
A $5,000 website is a strong starting point, but it’s just that: a starting point.
It gives you the foundation, a modern, mobile-friendly, SEO-ready site that reflects your brand and builds trust. But the real results come from what you build on top of it: traffic-driving strategies, ongoing SEO, conversion rate optimization, content marketing, digital campaigns, and more.
Your website is only one piece of the puzzle. If you want it to support real growth, you need a plan that connects your digital presence to your business goals.
That’s where we come in.
Schedule a Free Discovery Call and find out if we’re the right fit to help you build (and launch) something great.
