If you’ve ever sat in on a digital strategy meeting and felt lost in a sea of acronyms like GA4, DR, or CTR — you’re not alone. The good news? SEO (Search Engine Optimization) doesn’t have to be complicated. At its core, it’s about making sure the right people can find the right information at […]
Plain-English Guide to SEO Terms (For Nonprofits & Training Organizations) Read More »
Staying ahead of Google’s frequent algorithm changes is essential for maintaining search visibility. As of June 2025, several key updates are shaping how websites are ranked. This article breaks down the most important changes and offers clear, actionable recommendations to help you adapt your SEO and content strategies. Key Updates Impacting Rankings 1. June 2025
June 2025 Google Algorithm Update & SEO Best Practices Read More »
If you’re waiting until after your website is built to think about SEO, you’re already behind. At Holler Digital, we don’t treat SEO as an afterthought, it’s an essential part of the foundation. That means before a single pixel is designed or a line of code is written, we’re already laying the groundwork for visibility,
Baking SEO Into Your Website Architecture: Why Search Strategy Starts with the Sitemap Read More »
With the growing availability of AI content-generation tools, many businesses have turned to automation to keep their websites full of fresh articles and blogs. But while AI can produce large volumes of content quickly, it often misses the crucial ingredient that sets truly successful content apart: meaningful engagement. Without a thoughtful approach to how readers
Why AI Content Alone Falls Short, and How Engagement Makes the Difference Read More »
In March 2025, Google has not officially announced any major algorithm updates. However, recent developments and evolving SEO best practices are noteworthy for maintaining or improving your website’s search rankings. Below is a summary of key changes and actionable recommendations to adjust your SEO and content strategies accordingly. Key Developments: Emphasis on User Experience (UX):
SEO Update: March 2025 Read More »
The Google December 2024 Core Update and its accompanying spam update have made waves in the SEO community. This article provides an in-depth look at the changes, their implications for website rankings and actionable steps to refine your SEO strategy. By the end, you’ll clearly understand what has changed and how to maintain a competitive
Understanding the December 2024 Google Core Update and How to Adapt Read More »
In the bustling world of digital marketing, SEO (Search Engine Optimization) often takes center stage, and for good reason. It’s the secret sauce that helps your content get noticed in the vast ocean of the internet. But does that mean every single piece of content you create should be laser-focused on SEO? Not quite. While
Does All Your Content Need to Be an SEO Powerhouse? Read More »
In the world of SEO, backlinks are like gold. A backlink is simply a link from one website to another, and they are an important factor in determining your website’s search engine rankings. The more backlinks you have, the higher your website will rank. That’s why some companies are tempted to pay for backlinks. After
5 Reasons Why You Should Never Pay For Backlinks Read More »